What the Truck – Page 17 – What the Truck?!

Recap: What the Truck?! in Old Strathcona

The weather was touch and go for a while there, but when all was said and done, our first What the Truck?! of the season was blessed with sunny skies and not a drop of rain!

Given it rained in the hours leading up to the event, we weren’t sure what that would mean for crowds. But we should have had faith in the city’s food truck fans, who still turned out in droves to sample dishes from twelve different trucks.

From vegan BLTs to mapo tofu and ahi tuna tortilla rolls, the vendors offered an incredible variety. Most of them sold out, thanks to the hungry festivalgoers!

Although we strive to make all of our events family-friendly, this one seemed to attract even more young attendees. It was wonderful seeing children dancing, playing with one another, and having free run of McIntyre Park throughout the evening.

The Edmonton Public Library was on-site distributing free library memberships. They gave out a record 107 cards in four hours!

The atmosphere no doubt wouldn’t have been the same without the great tunes by DJs Thomas Scott (Urban Monks), Rob Clarke and Polyesterday. Thanks for sponsoring our event!

DJs Thomas Scott, Rob Clarke and Polyesterday

A huge thank you to our partner the Old Strathcona Business Association. Without them, the event could not have happened. This neighbourhood is already a destination for dining, shopping, arts and nightlife, so their support means even more.

We would also like to acknowledge the Strathcona Community League, who also stepped up as a sponsor.

Lastly, thank you to Donna, Francina, Jessica and Susan – the volunteers who helped make this a stress-free event for us! Many hands make light work, and this was not more true that night – you helped make the lines congruent, site spotless, and were game for anything we asked of you.

We are in the process of planning several more events for this summer, so we’d like to take this opportunity to ask you for some feedback. We would appreciate it if you could fill out this survey about your experience.

You can see more photos here.

June 14, 2013 What the Truck?! Menus

We are counting down the days to this Friday’s What the Truck?!, taking place on June 14, 2013 from 4-8pm at McIntyre Park (8303 104 Street).

To give you a head start on deciding what to eat, check out the menus of the twelve participating trucks below.

The Act Out & About

Big Fish – cornmeal crusted halibut with sundried tomato salsa and pesto mayo (veggie patty can be substituted)
Bratwurst Burger – housemade bratwurst patty with a stewed onion/apple sauerkraut, Dijon mayo and tomato
Fries with pesto mayo

Bully

Bourbon Pecan Pork – with Bully Mac and a Coca Cola bourbon barbecue sauce
Monroeville Colony turkey and bacon sausage meatball lollipops – served with Whoopass mushroom salad
Philly Beef Yorkshire – AAA Alberta beef brisket slow roasted and dry rubbed with organic Doi Chaang coffee and Bully’s blend of spices, served with Yorkshire pudding cups, onions, peppers, Bully cheese sauce and pesto aioli
Ahi Tuna Tortilla Rolls – Mexican-inspired tortilla stuffed rolls with mango, lime, cilantro, papaya, crème fresh served with sweet chili dipping sauce

Carnival Cravings

Mini Donuts – cinnamon sugar; caramel and chocolate sauces; danish icing; peanut butter and chocolate sauces with whipped cream; peanut butter and jam;
Fresh squeezed lemonade
Cotton candy
Caramel popcorn
Fudge from Phil’s Fudge Factory
Ice cream novelties

Drift

Pork Belly Sandwich and Fries
Buttermilk Fried Chicken and Fries
Falafel Sandwich and Fries

Eva Sweet

Vanilla Liege Waffle – dipped in chocolate (milk chocolate, white chocolate and dark chocolate)
Vanilla Liege Waffle – with strawberry whipped cream cream and chocolate sauce
Cinnamon Liege Waffle
Maple Liege Waffle

The Food Fighter

Chicken Parmigiana Sandwich
Eggplant Parmigiana Sandwich
The Tamburri – grilled steak sandwich served with chimmichurri and arugula
Grilled Veggie Sandwich

Little Village

Slow-roasted Lamb and Potatoes
Kefteddy Burgers
Little Lemon Roasted Potatoes

The Lingnan Express

Pork Dumplings
Sticky Rice
Dry Spicy (Crack) Chicken

The Local Omnivore

Cheesy Beef – hand-sliced sirloin with green peppers, onions, and cheddar
Super Smoked B.L.T with cheddar

Molly’s Eats

Pork Menudo (gluten-free) – ground pork, pork liver and heart, veggies and potatoes served over rice
Mici – smoked mini caseless sausages (pork, beef and lamb) served with Three Boars mustard and a side of fries
Mapo Tofu – ground pork and tofu in a Sichuan spicy bean paste served over rice
French Chocolate Cake with Caramel Sauce (gluten-free)
Rice Krispie and Puffed Wheat Squares

Nomad

Montreal Smoked Meat – with caraway slaw, smoked mayo and house-made pickle
Crack n’ Cheese – with farm gouda, Berkshire pork crackling, Gull Valley tomato and bread crumb
Chilled Molasses Tea

Sailin’ On

Coconut Bacon BLT – smoked coconut bacon, lettuce, tomato, carrot and homemade roasted garlic vegan mayo in a flour tortilla
Seitan Reuben – Seitan “corned beef”, vegan Havarti, sauerkraut, homemade vegan Thousand Island dressing on grilled marble rye and served with a pickle
Curry Chips – fries covered in homemade curry sauce; a UK favourite!
Fries – fresh handcut fries

No, we never said it was going to be an easy decision. See you on Friday!

June 14, 2013 What the Truck?! Line-Up

We hope you’ve marked your calendars for our first What the Truck?! of the summer, taking place on June 14, 2013 from 4-8pm at McIntyre Park (8303 104 Street).

We know you’ll be as thrilled as we are with the line-up of the event. The twelve trucks include several of the newest vendors to hit the streets this year, and many of our old favourites:

Check back next Monday for a full list of menus. Get your appetites ready!

What the Truck?! Call for Volunteers: June 14, 2013

As What the Truck?! has grown, we’ve realized that it helps to have additional hands around to pitch in on the day of. From set-up to clean-up, we’ve been very fortunate to have ad hoc volunteers join us at previous festivals to help make sure things are running smoothly. So it is about time that we do a formal, open call for volunteers before our first big event of the summer!

Volunteer shift 1: 3-5:30pm
Volunteer shift 2: 5:30-8pm

Tasks and responsibilities: set-up, line management, site maintenance/clean-up
Perks: our gratitude and food generously sponsored by Molly’s Eats!

We will need 2-3 people per shift. If you are interested, please e-mail Mack by June 7. Thanks!

Save the Date: What the Truck?! on June 14, 2013

‘Tis the season for food trucks, so we’re excited to announce the first date of our first big What the Truck?! event of the summer.

What: What the Truck?!
Where: McIntyre Park, 8303 104 Street
When: Friday, June 14, 2013
Time: 4-8p.m.

Based on our successful series of Truck Stop events in Old Strathcona last May and June, we wanted to return to the bustling neighbourhood with a larger fleet of trucks in tow.

Twelve trucks will be joining us on June 14, along with the slick beats of DJ Thomas Scott (Urban Monks), Rob Clarke and Polyesterday.

Check back next week for the full truck line-up, but in the meantime, we’d like to extend a big thank you to the Old Strathcona Business Association who partnered with us on this event, and to the Strathcona Community League, who has stepped forward as a sponsor. Without these organizations, this event would not have been possible!